5 Tips for Incredibly Obvious Job Search - CareerAlley

5 Tips for Incredibly Obvious Job Search - CareerAlley We may get pay when you click on connections to items from our accomplices. A couple of months back I was doing some enrolling. My companys HR division buys in to a portion of the challenging task web crawlers (just as LinkedIn). What I got from the HR division was more than 100 resumes which extensively fit the expected set of responsibilities. I began perusing through the resumes and immediately began searching for those that stood apart from the rest, you know, those that were inconceivably self-evident (such huge numbers of resumes, so brief period). Odds are I ignored some extremely extraordinary competitors, yet you know recognize what they state you rest, you lose. So whats the point? There is simply sooo much rivalry out there and your most obvious opportunity with regards to getting a meeting is to ensure that it is fantastically evident to the peruser that you are a reasonable possibility for the activity. Todays post is tied in with landing the consideration you position search needs. Introductory Letters: CoverLetterCentral.com An introductory letter is the main thing an imminent business sees and yours needs to stick out on the off chance that you hope to get any opportunity at a meeting. This site gives tips, stunts and models you can utilize. There are connected connections on the left hand side of the page (like 5 introductory letter botches) just as connections to books that can help also. Related Article:6 Tips to Improve your Cover Letters SIX SUREFIRE WAYS TO MAKE YOUR COVER LETTER STAND OUT STAND OUT FROM THE REST Short and to the point, this connection records 6 recommendations for helping your resume stand apart from the group. There are extra quest for new employment related connections on the left hand side of the page and many of those are introductory letter related. Related Article:Why Should We Hire You? The most effective method to get Noticed: Find Noticed for a Line of work This article gives a couple of extra quest for new employment destinations and assets. Influence your current pursuit of employment assets and include a couple of new ones. This is a CareerAlleypost and the linksare worth a look. 5 Steps to a Great Resume Ensuring you have the most ideal resume will give you the absolute best at getting interviews and landing the position. You have to get your resume fit as a fiddle and this multi-part article gives some valuable tips. As you may (or may not) know, ordinarily the primary arrangement of eyes on a resume arenot human, they are first assessed by screening dependent on catchphrases. That tip, please a couple of others are given in thisseries. Five Resume Writing Secrets that get you Noticed TopTen Reviews gives these 5 snappy resume composing mysteries. Tips like get your work done and initial introductions tally are two of my top choices. There is a resume developer survey area on the upper left hand side of the page. that merit a look also. Vocation Tip of the Day:7 Fatal Resume Errors Recommended Reading:The Job you generally needed today! We are consistently anxious to get notification from our perusers. It would be ideal if you don't hesitate to get in touch with us in the event that you have any inquiries or proposals in regards to CareerAlley content. Good karma in your search,Joey Google+ what where work title, watchwords or organization city, state or zip occupations by What's straightaway? Prepared to make a move? Pick the correct devices to assist you with building your vocation. Searching for related themes? Discover how to make a resume and introductory letter that gets you recruited. Buy in and gain significant ground on your vocation. It's about time you concentrated on your vocation. Get Educated Reach Us Promote Copyright 2020 CareerAlley. All Rights Reserved. Security Policy + Disclosure home mainstream assets buy in search

Top Nursing Resume Templates Tips!

Top Nursing Resume Templates Tips! The New Fuss About Nursing Resume Templates Please recollect that you will require a friend introductory letter to seal the offer. Studies is a critical piece of a few features of procedure chasing, and sooner than you begin composing your introductory letter, you wish to ensure you have accomplished your examinations pleasantly. You may utilize the nursing resume format to make yours since it involves an extensive educational plan vitae and an introductory letter. In case you're making various variants of your resume or introductory letter, be sure to name every one with a specific title which will assist you with recollecting which will be which (counting the title of the activity which you're applying for). An expert resume configuration is only the apparatus you might want to uncover imminent businesses the accreditation. A format can assist you with creating the perfect nursing resume to submit to an imminent manager. Your resume will end up in a significant ATS at some point or another, notwithstanding the way that you may have arranged the right way through close to home contacts inside the business undertaking. When your resume is set up to go, you are going to wish to make certain to get it before whatever number businesses as could be allowed. Errand applicants should be keeping watch for a resume format instead of a courses vitae layout. When you get to the website page, you may then download all the formats onto your PC and use them for eternity. Pick a format you like. The Chronological Resume demonstrates the particular timetable of somebody's activity history and delineates their capacities and experience. Likewise, you can redo the CV as you want. Your CV should exhibit your conceivable incentive to your conceivable manager. Step by step instructions to Find Nursing Resume Templates Online A decent posting for a nursing position will involve encounters one of a kind to the calling. Verify you incorporate everyt hing that is identified with the activity. In the event that you need to find an accomplish the work, at that point the ideal point to do is certainly to be prepared. At the point when you plan to search for a nursing work, you need to get a solid resume. Any place you're in your nursing vocation, we have a resume test that may assist you with composing or update your medical attendant resume. A medical caretaker's activity isn't simple. Or on the other hand maybe you're as of now utilized as a medical caretaker and you're set up for a new position. Securing positions as an enlisted nurture requires a mix of the best possible attitude and a specific arrangement of employment looking for abilities. What the In-Crowd Won't Tell You About Nursing Resume Templates A stunt to keep up the outstanding design picked is to utilize PDF to moderate the resume. The mistaken organizing may likewise subvert your resume. A format offers you a proposed structure for your archives, which implies you can rapidly start composing. When there are several designing decisions to choose from, as sequential, practical, and a blend, there are explicit nuts and bolts regular to all. Nursing is a matured proficient with a ton of formal affiliations. Other than C linical Rotations will pick the working environment experience. Peruse More Every master field has its own principles with respect to resumes. You may likewise select to plan top notch resumes for business purposes. Crucial Pieces of Nursing Resume Templates what's more, get into the points of interest of why you are the absolute best fit for the activity and try to reference the work depiction. A resume manufacturer can assist you with amending any blunders and gracefully you with a working vision of the resume as you alter. Regardless of whether you aren't endeavoring to look for some kind of employment, an offer, or utilizing your resume to make your own customer base, a gifted and efficient resume is prompted. An acting resume plan layout may turn into your vital aspect for acquiring an amazing segment. The Benefits of Nursing Resume Templates Your new graduate Nursing resume target may probably be the most significant attribute of your application since it will establish the pa ce for the rest of your substance particularly in the manner it's been organized. You're prepared to understand why you start with a target can really subvert the intensity of the rest of your proceed with in any case if the remainder of the work application is known as a work of virtuoso. In the occasion you need a lot of understanding hands on it's essential to hold fast to a resume objective. In case you're feeling a piece overpowered about the full pursuit of employment methodology, you're in karma! Picking Good Nursing Resume Templates Interview abilities training meetings may assist you with making sure about the activity that you never figured you could get. In spite of the fact that the nursing field requests explicit specialized capacities, businesses begin searching for various capacities, called delicate abilities the sort of aptitudes that make you a brilliant worker. Composing general obligations is a normal mix-up in light of the fact that candidates imagine that nursi ng looks like special emergency clinics and offices, however indeed, your obligations will contrast between various offices. You have distinctive training, experience, and capacities.

How to Write a Stay at Home Mom Resume to Return to the Workforce

Step by step instructions to Write a Stay at Home Mom Resume to Return to the Workforce Step by step instructions to Write a Stay at Home Mom Resume to Return to the Workforce So â€" you took a break from your profession to be a stay at home parent for a couple of years while your kids were youthful. Since they are getting more seasoned and are in school full-time, you're pondering coming back to the workforce. This may be an arrival to your previous vocation or maybe your inclinations and qualities have changed and you are keen on something totally extraordinary. Whatever you pick, realize that you have built up some inconceivable aptitudes during your time away from the workforce and those abilities are sought after in the present working environment! Expecting it has been for some time since you have composed a resume and propelled a pursuit of employment, you may be feeling overpowered given the measure of data accessible. A brisk Google look for how to compose a resume yields 144,000 outcomes. Who has the opportunity to experience every one of those outcomes, significantly less choose what is substantial data? Not a housewife! Following quite a while of working with ladies coming back to the workforce, I'm offering 4 top tips on what to remember for your housewife continue. 1) There is nothing of the sort as a one-size-fits-all resume You can't make one resume and use it for each application. You should alter every one and target it to the position. Utilize the activity posting as your guide. Pull out the watchwords and abilities and fuse them into your resume. Something else, your resume will get lost and disregarded by candidate following frameworks. It may seem like a great deal of work, altering your resume for each activity you apply to, however it is basic to do this so your application will get your perusers consideration. Jobscan expels the mystery from this procedure. Simply glue your resume and an expected set of responsibilities beneath to see an organized rundown of aptitudes, watchwords, and different checks to consider. ?? 2) Identify the abilities you picked up while bringing up your children Everybody has something to offer. Everybody. That, yet every experience is attractive. It's everything by they way you present it. As a homemaker, you didn't really get a check every week, except that doesn't make your experience any less important. Being a stay at home parent is perhaps the hardest activity you will ever have and the aptitudes you picked up are unfathomably transferrable. A portion of these abilities include: performing multiple tasks, correspondence, convincing, tuning in, look into, association, overseeing individuals, joint effort, and a definitive mother aptitude â€" arrangement. The rundown doesn't stop there. Think about ALL parts of your life â€" arranging plans, dealing with a family unit, overseeing accounts, chipping in for your school, chipping in for your congregation, being on a board, inclusion in your locale, sports instructing, and so forth. Ask yourself and make a rundown: What do I do and how would I do it? To exhibit this, I might want to acquaint you with one of my customers. Laura left her vocation to remain at home and bring up her two children. At the point when they were in school, she chipped in for the school play area venture. This experience included raising money, look into, network introductions, and teaming up with the school, guardians, and the organization who was contracted to assemble the play area. After the venture was done, the organization drew nearer Laura to check whether she would be keen on low maintenance job. They were so dazzled with the work that she did, and the abilities that she illustrated. At that point, she didn't ponder her inclusion in the venture, other at that point guaranteeing a fabulous space for her children to play. By and large, it was stunning to distinguish the undertakings she did and the aptitudes she picked up. On the off chance that you are questionable about your aptitudes and need assistance recognizing them, assess yourself. Find support from a lifelong improvement proficient or do some self-evaluation all alone. Have a go at inspecting these employability abilities from the Conference Board of Canada to perceive what aptitudes you have. 3) Address the hole on your housewife continue A resume that has a hole in work can be a warning for a recruiter. It is imperative to incorporate business dates, as this is data that businesses search for. You will probably make a resume that contains data about the job(s) you had preceding bringing up your children. Treat your experience as a housewife as a position you held. Give it a title, incorporate dates, and diagram the exercises, aptitudes, and achievements you gained during this time. Having said that, maintain a strategic distance from offhanded titles, for example, Cook, Household Engineer, Escort, and Servant. It's actual you have done every one of these jobs yet utilizing them as your activity title on your resume will do you an insult, confound scouts and candidate following frameworks, and not sell your transferable abilities well indeed. To be gruff â€" you won't be paid attention to. Rather, have a go at something like Vocation Sabbatical to Raise Children. Your visual cues can incorporate the aptitudes you picked up in your job as a stay at home parent that effectively move to the position you are applying to. These are known as transferable abilities. 4) Does it include esteem? As you minister and assemble all the substance for your resume, two or three things to keep in the rear of your brain are, Does this include an incentive for my peruser? Does it exhibit my aptitudes and achievements for the position I am applying to? all in all, it is suggested that you abstain from remembering the accompanying for your resume, the same number of these practices are dated, however they are occupying significant room on your resume: Target explanations References, and the expression References accessible upon demand. Abstain from including data about your sexual direction, strict and political alliance, conjugal status, age, government managed savings number, physical attributes Incorporate exercises, for example, volunteer or network association, proceeding with instruction courses, independent tasks, proficient turn of events, or independent work you may have had throughout your break from your profession. Keep in mind, a stay at home parent has an amazing range of abilities, both from their encounters as a mother, just as her past encounters in different everyday issues. By setting aside the effort to recognize the worth you bring, it will make it simpler to impart this on your homemaker continue and to exhibit your incentive to your next boss. Lise Stransky is a Certified Career Development Professional and originator of the vocation benefits firm, Careers That Work for You. Lise accepts work ought to be significant. This is the main worth that directs her work with customers as she encourages them to recognize their abilities, qualities and interests to secure their optimal position.

Wheres Your Executive Portfolio

Where's Your Executive Portfolio Where's Your Executive Portfolio Prepared instances of your work can assist you with shutting the deal.While it's imperative to have a remarkable a couple of page continue, here is a strengthening qualifications technique for your pursuit of employment. Notwithstanding your resume, make a world-class official portfolio. I know, I know; for all intents and purposes each book on continue composing and pretty much every vocation advocate, continue essayist, enrollment specialist and HR administrator the nation over will instruct you to compose the customary resume. Obviously, you ought to do that. And yet, don't be reluctant to break out of the resume box.In the present intense activity showcase, you have to make a serious contrast or brand to produce interviews. To accomplish that end, I urge you to fabricate an official portfolio.The portfolio is centered around your mastery and capacity to make a main concern commitment. It requires broad readiness with some long, hard long stretches of work. The final product wil l be a phenomenal arrangement of showcasing accreditations. Normally, these qualifications will run six to 10 pages in length.The basic key to the achievement of an official portfolio is that it is introduced legitimately to the chief - commonly a C-level official, president, VP, office head, official pursuit group or individual well on the way to be your chief. On the off chance that the association has a requirement for somebody with your mastery (notice I said ability, not experience), she will peruse each word. The utilization of this methodology by a huge number of my customers has shown that it produces interviews at a rate far more prominent than some other approach.The definite substance of the portfolio will shift for every person. Connections to two models are given in this article. Depictions of the most well-known components are as follows:NOTE: It isn't fundamental that each thing recorded here be incorporated. This rundown is to fill in as a thought generator.Resume: T he attention ought to be on key achievements. Evaluate the outcomes if conceivable. At any rate, give great subjective outcomes. In particular, incorporate a visual where conceivable. Indeed, truth is stranger than fiction. Visuals may incorporate diagrams, tables or outlines. Individuals are outwardly roused; incredible visuals are utilized to animate the purchaser for each item or administration across the country. Is there any valid reason why you shouldn't do likewise to create an interview?Accomplishment Summaries: One-page outlines of key achievements you have accomplished all through your vocation. Spot every outline on its own page. These synopses should incorporate an incredible spellbinding title, a concise depiction of the issue or circumstance, a bulleted rundown of your activities and an a few sentence quantitative/subjective outline of the outcomes. You ought to create at any rate 10 of these synopses for use in various circumstances, however you will regularly remembe r just three to five rundowns for each portfolio.Project List: This choice is ideal for engineers, developers, experts or anybody whose profession fixates on ventures. Rundown all the significant tasks in which you assumed a key job. The rundown ought to be restricted to a couple of pages. Every thing will regularly be restricted to a couple sentences.Field Research Summary: This report exhibits your extreme enthusiasm for the peruser's organization and industry. It might incorporate a synopsis of meetings with clients, merchants, affiliation administrators or workers. For business advancement individuals, an audit of the serious commercial center is successful. This archive may likewise contain information on field studies you conduct.Independent Study Summary: This is a magnificent report for individuals undertaking emotional profession advances. It can show your insight and understanding into industry key issues, rising advances and items â€" despite the fact that you might not h ave involvement with the business. For the most part this archive will contain a synopsis of the data in addition to a list of sources supporting your conclusions.Synopsis of Patented, Copyrighted or Authored Material: Examples of distributed material can include: A one-page audit of a patent, including application and advantage A rundown of a product program you structured, including application and advantage A rundown of a book or article you distributed On the off chance that the article isn't excessively long, incorporate a duplicate if the data is pertinent to the situation for which you are applying.Summary of Industry or Position Insights: This can be the most significant archive you make. In one page, utilizing a bulleted or account structure, present the key issues you would address on the off chance that you were in that position. This record exhibits your knowledge, industry/position insight, activity and proactive reasoning. It is uncommon that any individual will take the time and exertion to make this archive, however when appropriately utilized, it commonly brings about a fantastic pummel grand slam for producing interviews! Online Multimedia Format: Placing your portfolio into a Web position is uncommonly amazing. It exhibits that you are present and contemporary. The visual effect is striking. You can utilize photographs, sound bytes and even video presentations. Video cuts as a feature of an official's certifications are detonating in notoriety and pertinence. They are digging in for the long haul. Further, visuals of different kinds are normal in Web destinations. It will take their breath away! To get it before the leader, simply send him a short two-sentence email introductory letter with a connect to your portfolio. From a lawful stance, organizations can't demand a photo or video, however it is legitimate to willfully submit one. MS Word Portfolio Resume Format: These portfolios are extraordinary as a connection to an email. Be that as it may, a significantly increasingly amazing procedure is antiquated snail mail. Print out your portfolio in shading. Spot it into an introduction organizer with the introductory letter and resume on one side, and the supporting reports on the opposite side. Incorporate a business card in the card opening. Snail mail it direct to the leader. An elegantly composed resume portfolio speaks to an incredible, out-of-the-case option in contrast to a conventional resume technique. When focused to leaders who look for believability from administrators, it can frequently open subtle entryways of chance. Pioneers go where others dread to step. Feel free to defy the guidelines with a resume portfolio. You will be happy you did.

Unusual Article Uncovers the Deceptive Practices of 2019 Resume Format

<h1> Unusual Article Uncovers the Deceptive Practices of 2019 Resume Format </h1> <h2> Facts, Fiction and 2019 Resume Format </h2> <p>Bear as a primary concern that scouts may see the name of the document that you send them and furthermore attempt to recall that they get a great deal of resumes every single day. In the event that you need to do a few remarkable things, at that point manufacture a couple of explicit resumes. You have earned a vocation that you love and now's the chance to cause it to happen! Try not to make the blunder of noting each activity posting with exactly the same nonexclusive resume. </p> <p>As recently referenced, you wish to choose a resume design that is fit to your own profile. You have to choose the best IT continue position. There are various ways to deal with group your resume. All things considered, at that point the opposite ordered organization could be ideal for your resume! </p> <p>Well, fortunately, there's a genuinely straight forward approach to distinguish which resume arrangement would work the absolute best for you. In case you're keen on an infographic group, beneath are some infographic tests to look at. At that point the up and coming enormous issue is to pick the format style for the cv. </p> <h2>The History of 2019 Resume Format Refuted </h2> <p>The consolidated design may be the perfect choice as it lets you all the while underline the aptitudes you have picked up and the foundation that might be useful in your new capacity. A spotless and substance rich resume layout will introduce the entirety of your upper hands with the help of novel symbols. The absolute first format on the rundown includes a rich high contrast present day continue structure that might be utilized for any sort of occupation in any business. Every single one of our innovative style formats give an entirely adjusted blend of character, demonstrabl e skill and a little style. </p> <h2> Resume Format Options </h2> <p>As with other inventive resumes, it isn't intended for most of bosses, so you should get a customarily organized resume close by to supplement it. Many archives are accessible here so as to lead you through the enlistment system. In addition, inventive continues ordinarily accompany portfolios that produce a far more noteworthy occupation of indicating the abilities. For trying notwithstanding experienced bookkeepers, it is absolutely critical to have an overall quite appropriate Accountant Resume layouts in pdf configuration to make an application for the post of an Accountant in a few associations. </p> <h2> The Argument About 2019 Resume Format </h2> <p>Creative While it's imperative to get an expert resume, in some cases only a little imagination and advancement is appropriate. The site additionally has a system for bosses looking for new ability. Rather, you will feature pertinent capacities and accomplishments from past work in the perfectly adjusted visual cues. Since your capacities and business history will expend most of your resume space, you can need to dispose of discretionary segments like humanitarian effort or unmistakable interests. </p> <p>Since you wouldn't have heaps of talented experience, it is difficult to amass your resume focuses into abilities. You additionally don't have to depend on it too intensely in the occasion you don't have the right kind of abilities for the activity that you're chasing, in light of the fact that it proclaims that absence of capabilities right away. Try not to have the best possible abilities, and you may miss out on your ideal occupation prospect. The mixture design isn't a successful path for people without a work understanding to break into a business. </p> <h2> Hearsay, Deception and 2019 Resume Format</h2> <p>Locating a smart CV structure on the site is far simpler than, for instance, endeavoring to complete the purported Europass. Choosing the best possible text style can appear to be an inconceivable employment, particularly on the grounds that there are handfuls and many decisions out there. Focus when you buy in, in any case, on the grounds that most administrations give a wide range of plans and a couple of plans limit the characteristics or number of resumes you're ready to make. You should comprehend, that resume design is essential, since it can help your chances to get welcomed for a meeting. </p> <p>To make sense of the sort of organization that you should use for your resume, you ought to assess your current targets and the type of subtleties which you need to present to your forthcoming business. For example, setting one-inch edges gives a structure with the goal that you will know the time allotment your resume is when arranging is put on. For the explanation, continue positions continue changing each year to fulfill their desires. Finally, it doesn't generally gracefully the absolute best organization for the individuals who have zero understanding. </p> <h2> How to Get Started with 2019 Resume Format? </h2> <p>Have a look at a portion of our preferred configurations beneath or peruse our whole arrangement of free resume position designs. After you have included your subtleties and work understanding, it is conceivable to likewise spare your resume as PDF in the event that you want. A two page continue isn't easy to peruse! While you're as ye t ready to download your finished resume in PDF position, the administration urges you to make a connection which you'll have the option to impart to companions and planned bosses. </p> <h2> The Chronicles of 2019 Resume Format </h2> <p>You ought to alter each resume that you convey contingent upon the work depiction. How about we start by survey the 3 key types of resumes and which would be perfect for you. Lets state you've adapted a lot of abilities and you have the resume substance to appear for it. A dazzling, insignificant and easy to understand layout which you can alter contingent upon your capacities and experience. </p>

How to Format a Resume For Microsoft Word

How to Format a Resume For Microsoft WordMicrosoft Word is a word processor, and some would call it a word processor. The best way to use Microsoft Word to create a resume is to use the formatting feature of Word to write your resume. Here's how to do it.Job opportunities available on the Internet are almost limitless. There are jobs that pay only a few dollars an hour, but there are also jobs that pay a salary of several hundred dollars an hour. That's the difference between what the employer is willing to pay you and what they will offer you as an hourly wage.Many companies are just starting out in their business and some of them are afraid to give out too much information about the kind of work that they will be doing in the company. Some companies do not want to tell you how many employees will be working in the business, the type of work that will be performed by the employees, or even who is doing the work. It can be embarrassing to be out there on the job market without all of that information and just a resume.If you are writing a resume for someone who is going to be doing work for you, then you need to be able to get the most from the Microsoft Word document that you are using. Not all resumes should be formatted in Word for all businesses and not all resumes need to be formatted in Word for every business. You need to know your business. Word needs to be used for a particular job.A resume for a software engineer might not have much relevance to someone who is writing a resume for an accountant. You can usually find a lot of information about the person and their expertise on the Microsoft Word resume. So that's where you need to start when you are writing a resume. Try using Microsoft Word formatting to write a resume for a software engineer.One thing that you want to keep in mind when you are formatting a resume is the white space. It is used to help make the resume a little easier to read and less cluttered. Even though you will not be telling a gr eat deal about yourself on a resume, you want to use white space to help pull in the reader's attention.Word does not come with some of the formatting features that other word processors offer. You will need to purchase a special word processor to use the formatting features of Word. Sometimes the only option is to purchase a special word processor if you do not already have one.If you are new to resume writing, this can be quite a time consuming process. Microsoft Word is probably the easiest program to use to format a resume. If you need help with resume writing you can always take the assistance of a professional.

Where Should You Start with Employer Branding

Where Should You Start with Employer Branding Its becoming more and more common within recruitment, but not many recruiters know where to start when it comes to employer branding. Many  recruiters still believe employer branding lies within  the marketing space, and dont feel it suits their natural ability. So here are 10 answers from experienced employer brand professionals  to help you get to grips with employer branding. Sarang Brahme With the employees of your organisation and understanding what existing perception they have. Employer branding is merely a reflection of the way employees think and talk about their experiences in the company. As an HR manager or marketer, you need to start by tapping into employee sentiments, and then identify channels and build a plan to amplify the impact through an Employee Value Proposition (EVP) journey. Sarang Brahme, Global Social Recruiting   Talent Brand Manager, Capgemini Jaclyn Campbell It all starts with asking employees what they really think about your company. Speaking to the source will help you understand both the pros and cons of your workplace, which is critical, before promoting it externally. Jaclyn Campbell, Employer Brand Consultant, Optus Jennifer Johnston Ten years ago, employer branding was all about slick careers sites and a clever culture videos. Today, these things are table stakes. These are still important, but they are becoming less and less impactful. The hard truth is that people don’t want to hear your whitewashed version of life at your company anymore, when they can get the straight story directly from the people who know what it’s like to work for you best â€" your employees. Today, the top thing you need to be focused on is employee advocacy in the form of social shares and fair reviews. Jennifer Johnston, Senior Director of Global Employer Branding, Salesforce Carmen Collins Which comes first, the chicken or the egg?  I think you first have to take an honest look at your company culture. Do you want to market an experience that isn’t what happens on an employee’s first day? That employee value proposition needs buy in from the actual employees, and then from there, you can start to talk about the things in your culture that match what candidates are looking for. Carmen Collins, Social Media Talent Brand Lead, Cisco Estela Vazquez Perez Data. Brand platform. Customization. I work in a global matrix organization so local and global application is most desired. Start with a great foundation of data but move quickly to what matters most for the niche and your leadership team. I like to find common ground where everyone can understand, build trust from there and in parallel create a global employer brand platform. What is your biggest need? As examples, I am currently working on employer branding for different purposes including engagement in Luxemburg, activation for recruitment in Malaysia, positioning in USA, and sustaining our employer status in Canada. Estela Vazquez Perez,  Global Employment Brand Director, Royal Bank of Canada Ton Rodenburg Employer branding should start with engaging its team of leaders. Because the only way to build a great company is by attracting, inspiring and developing signature brand people. So it should be the main focus of any CEO to drive every activity towards building such a place. It’s from their leadership, vision and strategies that, hopefully, strong ideas arise about who we are, why we are there, how to bring meaning to stakeholders and society, which values drive behaviors, the distinction in competition and what the company will look like in 5 years. If there’s no ambition or vision at the top this will be felt structurally throughout the whole organization and employer branding wouldn’t reach past simple job posts, testimonial stuff and some fancy videos. Ton Rodenburg, Employer Branding Strategy Director, ARA M/V Human Resource Communications Audra Knight A throughout assessment of your brand (internally as well as externally) is essential before starting any brand project. Cultures can change rather quickly and you don’t want old messaging that does not resonate anymore. Research should include employee surveys, examination of all online review sites, and social media mentions. There are many consultants that can step in to help if you don’t have the resources. Once you’ve done your research, you can begin to craft an EVP for future messaging. Audra Knight, Recruitment Operations Manager, Tenable Hannah Fleishman The best way to start with employer branding is by defining your company’s culture. Because before you can create any webpages, write any blog posts, or do any social media, you need to understand the messaging behind that content. So, where do you start? By talking to your employees. Ask them what they love about working at your company, how they would describe your culture in one sentence, or the reason they joined your company in the first place. Then find the patterns in their responses. Those themes will be the foundation of your employee value proposition, and the ingredients in your employer branding efforts. Hannah Fleishman, Inbound Recruiting Manager, HubSpot Shaunda Zilich I would start employer branding finding out what outcomes are desired. Many people have different ideas of what is meant by employer branding and what outcomes are expected or the definition of a successful employer brand. Be sure to understand from leadership and stakeholders what is understood as the scope. Second step would be to define what actually the scope/actions should be and then figure out how to get leadership understanding this as well. After that is planned then you look at the resources you have and you fit to desired outcomes. Shaunda Zilich, Global Employment Brand Leader, GE Jörgen Sundberg Start with finding out what your employer brand equity is today, how it got there and why. Establishing a baseline is essential to show any kind of trajectory of the brand over time. But dont just stop at understanding what the equity is, really dig into the good, bad and ugly bits to create an action plan. Only once youre actively fixing candidate, employee and alumni experience will you be able to see the real results. Not marketing, not advertising, not another app actually making real changes that improves the experience. If you provide your people with this, you should see employees telling the employer brand story in an organic an authentic fashion. Jörgen Sundberg, Employer Brand Consultant CEO, Link Humans